Casio is an electronics manufacturing company that was founded in 1946 by Tadao Kashio. The brand has a versatile portfolio, from musical instruments and digital cameras to analogue and digital watches. The company rose to popularity quickly after releasing its first-ever product, a cigarette holder, which proved to be a huge success. Casio became involved in electronics in 1954 when they released Japan’s first electro-mechanical calculator. During the “Quartz Revolution” in the 1970s, Casio expanded and became one of the first brands to create quartz watches which solidified the brand as an innovator in horological society. The brand’s timepieces are affordable and long-wearing, making them a favourite to both enthusiasts and everyday people. With the large variety of wristwatches and their commitment to progress, it is no surprise that Casio has remained among the giants in the industry.

G-Shock is a chic subsidiary of Casio with a cult following. The larger-than-life brand image draws customer after customer who wants to get their hands on an iconic piece of design. Not only are their watches extremely distinctive but you get superior protection with trademark shock-resistance. A profusion of features, absolute daily reliability and a little bit of attitude all make for an enticing watch. A brand that has been bringing us tough, technologically superior timepieces in stylish, chunky cases since 1983.

Core Features of the Casio GM-S2100 Series:

• The models in this collection are made with bio-based resin from renewable organic resources.
• The watches each have a minimalist yet colourful design. 
• These G-Shock watches are water-resistant up to 200 metres (20 bar).

Model Specifications GM-S2110-2AER:

• This model follows a blue, silver and grey colour scheme. 
• The case and octagonal bezel are both made of bio-based resin. The case measures 40.5mm in diameter. 
• Toughened mineral glass protects the blue dual-display dial. 
• Amongst the many functions featured on the watch are 5 daily alarms, a battery level indicator, a countdown timer, a date and weekday display, a hand shift function, a super LED backlight, a mute function and a stopwatch alongside world time. 
• Casio’s Patented Hollow Core Guard Structure protects against impact and vibration. 
• The watch is finished with a grey bio-based resin strap that fastens with a pin buckle. 
• Movement Type - Quartz.