Swatch was founded in 1983 by Ernst Thomke, Elmar Mock and Jacques Müller. The brand was built in response to the 'quartz crisis' of the 1970s. The majority of the brand's watches use precise and reliable quartz movements, ensuring that they are affordable and high-quality. Swatch creates fun, colourful and budget-friendly timepieces in a huge variety of styles. There is a perfect Swatch model for everyone due to the brand's large portfolio with a multitude of designs. 

Core Features of Swatch Watches:

• Swatch is famous for its fun and colourful designs. The watches tend to be bold, statement pieces. 
• The brand created high-quality, yet very affordable, timepieces. 
• Swatch watches are all powered by precise and reliable movements. The majority of the brand's watches are powered by a quartz movement, but some are powered by automatic movements. 
• The watches all have a level of water resistance that makes them suitable and practical for everyday wear. 

Model Specifications SB05Z700:

• This watch exhibits a dark blue dial with a multi-coloured print of a snake's scales and bamboo leaves. 
• The dial also features luminous gold-coloured hour and minute hands, an orange second hand, and a dark blue day-date aperture at 3 o'clock.
• A matte dark blue biosourced case, with biosourced glass and a matte dark blue biosourced bezel with a gold-coloured print, frames the dial. The case measures 47mm in diameter, 11.75mm in thickness and 44.80mm from lug to lug. 
• The watch is powered by a quartz movement. 
• This model is splash-resistant and should not be submerged in water. 
• The watch is finished with a matte dark blue silicone strap that continues the multi-coloured print of the snake and bamboo leaves from the dial. The strap fastens with a gold-coloured aluminium half buckle and gold-coloured loops with a silver-coloured print.