Casio is an electronics manufacturing company that was founded in 1946 by Tadao Kashio. The brand has a versatile portfolio, from musical instruments and digital cameras to analogue and digital watches. The company rose to popularity quickly after releasing its first-ever product, a cigarette holder, which proved to be a huge success. 

During the “Quartz Revolution” in the 1970s, Casio expanded and became one of the first brands to create quartz watches which solidified the brand as an innovator in horological society. The brand’s timepieces are affordable and long-wearing, making them a favourite to both enthusiasts and everyday people. With the large variety of wristwatches and their commitment to progress, it is no surprise Casio has remained amongst the giants in the industry. 

Core Features of the Casio Core Collection: 

• From analogue to digital to dual, the Casio Core collection watches feature a variety of different dial displays. 
• There are also a variety of different straps and bracelets to suit every taste. 
• Each Core Collection watch is at least splash-resistant. 

Model Specifications LQ-24B-4BEF:

• The 31.5mm case of this model is made from eco-friendly light pink bio-based resin. 
• The light pink dial features large white Arabic numerals and a minute track with small blue Arabic numerals. 
• The dial also features a white hour hand, a blue minute hand and a red second hand. 
• The watch is secured to the wrist using an eco-friendly light pink bio-based resin strap. The strap fastens with a buckle clasp.