Bering was first launched as a watch brand in 2010 in Denmark by founder Michael Witt Johansen. Johansen was heavily influenced by his father's travels to the Arctic and became fascinated by the tales of great adventure he would return home with. Johansen named his brand after Vitus Bering, a Danish sailor who crossed the straits that would later be named the Bering Straits in his honour. Bering watches are designed with a combination of Arctic beauty and modern, timeless Danish design.

The watches in the Bering Ceramic Collection all feature elements of high-tech ceramic. This material is very demanding and time-consuming to create, making it incredibly desirable in watches. The use of high-tech ceramic in the design of these Bering models gives them a superior and luxury finish. 

Core Features of the Bering Ceramic Collection:

• Bering watches are characterised by clear streamlined forms and pure elegance. 
• Each of the models in this collection features elements made of high-tech ceramic. This material is highly scratch-resistant, lightweight, heat-resistant and anti-allergenic. 
• The dial of each of the Ceramic Collection watches is protected by sapphire crystal. 

Model Specifications 11435-754:

• This model features a white dial with crystal-set indices. 
• The dial exhibits silver hour and minute hands. 
• A white ceramic bezel surrounds the dial. 
• The dial is framed by a polished stainless steel case. It measures 35mm in diameter and 6mm in thickness.
• The watch is powered by a quartz movement.
• This watch is finished with a stainless steel bracelet which has white ceramic middle links. The bracelet fastens with a butterfly clasp. 
• This model is splash-resistant and should not be submerged in water.